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A New Era of Public Trust Through Digital Communication

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Monrovia, Liberia; March 3, 2026–The National Elections Commission (NEC) has always known that trust begins with good communication. But as more Liberians started turning to Facebook and other online platforms for election information, NEC faced a new challenge. How do we keep up with a fast‑changing digital world?

NEC’s communication staff were committed, but their tools and skills were outdated. Some messages were unclear. Updates came slowly. And many citizens struggled to find reliable election information online.

NEC needed more than just a website update, but it needed complete digital transformation.

The Intervention: Beginning a New Digital Journey

To address this, the Liberia Electoral Support Project implemented by UNDP with BlueCrest University, launched a 16‑week Digital Communications Training Programme for 10 NEC communication staff and from the Data Center.

From day one, this felt different. It was not basic training. Participants learned how to create digital content; how to design graphics; how to record and edit videos; how to manage social media effectively and how to use AI tools safely and responsibly

This was the start of a major upgrade to NEC’s communication capacity.

When Skills Turn Into Action

The impact was immediate. NEC’s Facebook page and website began to look clearer and more engaging. Messages are now easier to understand. Long blocks of text are being replaced with simple graphics, short videos, and well‑structured updates.

As participant Elsie Yarkpah shared: “Before this programme, many of us were not familiar with graphic arts or videography. Now we are designing visuals and producing videos that make our messages clearer.”

The team is no longer just posting information, but they are strategically communicating.

The Results: A More Responsive and Engaging NEC

Thanks to the new skills, NEC’s digital communication is improving across the board. With faster, clearer updates, the team now shares information quickly, closing the gap before confusion spreads.

More organized and engaging content, posts now include visuals, videos, and simple explanations that help citizens understand key electoral processes.

Communications staff now work more closely with technical teams to ensure social media and website updates match and are accurate using better internal controls and coordination.

Useful AI tools for efficiency

New AI tools now help staff refine messages, write content, and stay accurate during busy periods.

NEC Chairperson Madam Davidetta Browne Lansanah welcomed the change. “Effective digital communication is essential for transparency and accountability. These skills will strengthen how we engage the public and counter misinformation as we prepare for future elections.”

The Impact: Strengthening Public Trust

The improvements are already making a difference. Citizens can now understand NEC messages more easily; Election information is clearer and more accessible; NEC looks more professional and citizen‑focused online; Staff feel more confident and capable; Misinformation will be easier to address; Visual storytelling will help dispel rumors; Internal teamwork and coordination will improve.

Although NEC still faces challenges such as limited equipment, the transformation in skills and confidence is clear.

NEC is entering a new era where communication is not secondary, it is central to building public trust in Liberia’s democracy.

A Stronger Digital NEC for the Future

This investment in digital communication shows that election management is not only about voting but also about keeping citizens informed every step of the way.

With ongoing support from UNDP and partners, NEC is now better prepared to modernize its digital outreach and strengthen democratic participation across the country.

The Liberia Electoral Support Project continues to support Liberia’s democratic institutions in partnership with UN Women and the Netherlands Institute for Multiparty Democracy, with funding from the European Union, Ireland, and Sweden helping Liberia’s democracy grow stronger, one message at a time.

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